Case Study: Capral achieves unified B2B and B2C commerce with Moustache Republic’s BigCommerce replatform

Capral modernizes B2B and B2C commerce with Moustache Republic on a 2-platform BigCommerce solution

Capral, Australia's largest manufacturer and distributor of aluminium profiles, faced challenges with disconnected systems that created inefficiencies. Their legacy platform could not support differentiated user access for trade partners and retail customers or provide self-service quoting. They partnered with Moustache Republic for a BigCommerce replatform to unify their B2B and B2C sales channels.

Moustache Republic implemented a unified BigCommerce solution featuring deep integration with Pronto ERP, Klaviyo, and Salesforce. They built custom B2B logic, including user-specific pricing, permission-based purchasing, and quoting tools. This modernized platform provided a scalable and secure commerce engine, driving efficiency for trade partners and modernizing the customer experience for Capral.

Capral