Case Study: Ortman Fluid Power boosts sales and brand awareness with Mountain Stream Group

Ortman Fluid Power boosts sales to $9.2M with Mountain Stream Group

Ortman Fluid Power, a manufacturer of hydraulic and pneumatic cylinders, faced stagnation with sales plateaued at $7-8 million and virtually no brand awareness. Despite a reputation for quality, outdated marketing and low morale presented a significant challenge. The company hired Mountain Stream Group to engineer a complete brand transformation to reignite growth and meet ambitious new sales targets.

Mountain Stream Group implemented a comprehensive revitalization plan that included a corporate identity redesign, new advertising, public relations, and updated sales tools, all centered around a "quality that lasts" message. This solution yielded immediate results: sales increased to $9.2 million in the first year, delivering a 10:1 return on investment. Mountain Stream Group's efforts also dramatically boosted brand awareness, employee morale, and generated significant earned media coverage.

Ortman Fluid Power