Case Study: Carolina Logistic achieves smooth ELD rollout and higher driver adoption with Motive (KeepTruckin)

Carolina Logistic - Customer Case Study

Carolina Logistic, a general freight carrier in Candler, NC with a 450-truck fleet, needed a reliable ELD solution after their initial Transflo (a Geotab reseller) Hours of Service app proved problematic during rollout and with the mandate approaching. Seeking an easy-to-use mobile app and strong support, Carolina re-evaluated options and selected Motive’s ELD offering for its simplicity and dependability.

Motive provided a straightforward driver app and 24/7 customer support that drivers and operations staff praised for ease of use and responsiveness. The result was rapid driver adoption, a smoother transition while keeping trucks running, fewer late-night support issues, and increased confidence in regulatory compliance thanks to Motive’s solution.

Carolina Logistic

Jerry Litvinchuk

Operations Director