Case Study: Shield Therapeutics achieves an FDA-compliant product launch with Motionstrand

A Motionstrand Case Study

Preview of the Shield Therapeutics Case Study

Shield Therapeutics launches ACCRUFeR® on time with Motionstrand, expanding into 3 global markets

Shield Therapeutics, a life sciences company, needed a digital platform for the FDA-approved launch of their new iron deficiency therapy, ACCRUFeR®. They partnered with vendor Motionstrand to create a compliant launch website and manage the complex legal and regulatory submission process through Veeva Vault.

Motionstrand designed and developed a Phase 1 website to introduce the brand and then built full DTC and HCP sites for the official launch. Their solution included UX/UI design and Drupal development, all managed through the Veeva Vault submission process to ensure approval. This resulted in an on-time launch that helped ACCRUFeR® achieve steady U.S. sales growth and successful international expansion.


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