Case Study: Viceroy Hotel Group achieves Arabic website launch to serve Arabic-speaking customers with MotionPoint

Viceroy Hotel Group Serves Arabic-Speaking Customers Online

Viceroy Hotel Group wanted to serve Arabic-speaking customers online but faced a capacity challenge: its small digital team couldn’t translate and maintain Arabic websites alongside daily responsibilities. This operational gap threatened the brand’s ability to reach and engage Arabic-speaking markets.

MotionPoint delivered a turn‑key website translation solution that removed the complexity and cost of in-house localization, enabling Viceroy to launch Arabic versions of its sites in 90 days. As a result, Viceroy can now effectively serve Arabic-speaking customers online without adding internal resources.

Viceroy Hotel Group