Case Study: Big D Cats boosts sales and customer service with Mothernode CRM

Big D Cats sees significant rise in customer service and sales after deploying Mothernode CRM

Big D Cats, a Dallas-based boating and charter company with six locations across four lakes, needed a better way to manage sales opportunities, customer activity, and follow-ups. Before implementing a CRM, the team relied on Outlook, which left them with limited organization, little visibility into customer interactions, and missed opportunities to stay on top of prospects and existing customers.

To solve these issues, Big D Cats implemented Mothernode CRM Sales and Marketing Edition, using lead capture forms and task management tools to route website leads directly into the system and speed up follow-up. With Mothernode, the company reported a 100% increase in information accessibility, a 25% improvement in productivity, a 25% improvement in the sales process and sales conversions, and a 25% increase in annual revenue.

Big D Cats

Gina Khoury

Office Manager