Case Study: Enerpoly builds a bold brand for clean energy leadership with Most Studios

Enerpoly builds a full brand with Most Studios for the world’s first zinc-ion battery megafactory

Enerpoly, a Stockholm-based developer of zinc-ion battery technology, faced the challenge of entering a crowded market with nearly 50 competitors in Europe. Their breakthrough product was difficult to communicate to a broad audience of investors and partners beyond engineers, as the industry relied heavily on technical jargon and an industrial aesthetic. They engaged Most Studios to build a brand compelling enough to cut through the noise and clearly explain their complex technology.

Most Studios developed a full brand strategy and identity that reframed Enerpoly's mission around universal access to clean energy rather than technical specifications. The solution included a minimalist Scandinavian visual identity with a bold color palette, accessible messaging focused on outcomes, and an explainer film to make the science relatable. This new brand provided the foundation for Enerpoly to confidently engage investors and partners, supporting the opening of the world's first zinc-ion battery megafactory.

Enerpoly