Case Study: Gloucestershire County Council builds a flexible restorative practice brand with Mosaique

Gloucestershire County Council builds an ownable restorative practice brand for ages 4–19 with Mosaique

Mosaique worked with Gloucestershire County Council's Restorative Practice team on a branding challenge. The team needed to develop a new brand style that was professional yet friendly and accessible for audiences ranging from children as young as four to young adults of 19. It also had to be flexible enough for various stakeholders to adapt and use themselves within school environments.

The solution Mosaique implemented centered on a logo representing relationships and a unique visual language of characters and colors designed to communicate a complex range of emotions and situations. This provided the team with a large library of adaptable visual tools to use as stimuli for discussion. Mosaique successfully delivered a flexible brand identity that helps the council communicate the principles of Restorative Practice effectively across its diverse audiences.

Gloucestershire County Council