Case Study: London Business School improves storytelling skills with MorphCast Emotion AI

London Business School boosts storytelling confidence by 7% with MorphCast

London Business School sought to enhance the storytelling skills of its learners, a central component of its leadership and personal success programmes. To provide practical support, they partnered with MorphCast to integrate its Emotion AI service into a new AI-powered storytelling practice app, aiming to help users develop more persuasive and inspiring narratives.

MorphCast's solution provided real-time emotion detection directly on the user's device, analyzing facial expressions to deliver instant feedback on a storyteller's emotional delivery without storing personal data. This implementation by MorphCast yielded significant measurable impacts, including a 7% increase in user confidence, a 21% greater understanding of personal storytelling strengths, and a 19% greater understanding of areas for improvement.

London Business School