Case Study: ED&F Man promotes its employer brand with Morgan Agency

ED&F Man launches employee value proposition activity with Morgan in a short animation

The customer, ED&F Man, a major UK agricultural commodity merchant, faced the common challenge of finding and retaining talent in a competitive market. They engaged the vendor, Morgan, to develop an employee value proposition to address this.

Morgan developed a distinct employer brand look and feel and applied it to a short, punchy animation and a new careers webpage. The animation was designed to convey the 'world of opportunity' for employees at the company. The head of internal communications noted that Morgan exceeded expectations, delivering great work that added value at every step.

ED&F Man