Case Study: Impartner achieves immersive virtual summit success with MootUp

Impartner Immersive Virtual Summit In MootUp

Impartner, a leading global provider of channel management platforms, faced the challenge of replicating the valuable, impromptu connections of in-person events after the pandemic made traditional gatherings impossible. Their existing 2D meeting platforms felt impersonal and failed to capture the serendipitous networking that drives business. They turned to the vendor MootUp to build a 3D virtual event solution.

MootUp implemented a fully customized 3D virtual conference center for Impartner, featuring auditoriums, meeting rooms, and social spaces. Key features included realistic 3D avatars, real-time audio conversations in private zones, and an AI-powered help system. The solution, used to host an exclusive summit, was a massive success, with attendees and speakers praising the platform's ability to foster genuine, organic connections. This success led Impartner to permanently adopt the MootUp platform to host its channel community.

Impartner

Kerry Desbeg

Chief Marketing Officer