MootUp
16 Case Studies
A MootUp Case Study
The customer, Dell, faced the challenge of needing to virtually showcase their 'Classroom of the Future' product launches without the logistical burden of shipping physical equipment or arranging in-person meetings. Their goal was to create an ongoing, interactive experience for customers to explore the products on-demand. The vendor, MootUp, provided a solution for this virtual experience.
MootUp created The Future-Ready Classroom Virtual Experience, an interactive, avatar-guided tour of a virtual classroom. This immersive environment featured 3D models of Dell's products and was accessible across devices, including mobile, PC, and VR headsets. The solution was so successful in a pilot with Microsoft that Dell rolled it out to 15 partners, reaching over 1,200 people and winning an international Marcom award.