Case Study: SimplyDigital builds a trusted community and boosts engagement with Moosend

How SimplyDigital builds a trusted community with Moosend

SimplyDigital, a global marketing agency, wanted to move its audience from social media into a more private, controlled channel where it could build stronger relationships. Using Moosend’s email marketing tools, including landing pages, subscription forms, and newsletter automation, they aimed to collect emails in a non-selling way and engage marketing professionals more effectively.

With Moosend, SimplyDigital created branded landing pages and simple lead magnets, then followed up with consistent, personalized email campaigns to build trust and anticipation. The results were strong: they collected 15,000 emails in 4 months, achieved a 51% conversion rate on a waitlist for an exclusive community, and reached an average open rate of 43%.

SimplyDigital

Konstantinos Synodinos

Chief Executive Officer