Case Study: Royal College of Physicians showcases The Spine with Moore-Wilson New Media

Royal College of Physicians launches a 14-floor Spine website with Moore-Wilson New Media

The Royal College of Physicians, a long-standing client of Moore-Wilson, required a new website for its northern home, The Spine building. Their challenge was to create a site that was both easy to navigate and visually appealing, one that could leverage existing functionality from their main events site while uniquely showcasing the building's distinct ethos focused on wellbeing and sustainability.

Moore-Wilson developed the solution by working closely with the client to scope the project and create user journey wireframes. They built the website using the Craft CMS platform, prioritizing accessibility and performance with the goal of achieving high Google Lighthouse scores. The result was a spectacular new website that effectively showcases the excellence of The Spine building, providing clear user journeys and practical information for potential event clients. The Royal College of Physicians reported being very proud of the final product.

Royal College of Physicians