Moonward
17 Case Studies
Case Study: John & Jason Chammas achieve 9.3x organic user growth with Moonward's Rumble Tips platform
A Moonward Case Study
John & Jason Chammas drive 9.3x organic user growth with Moonward
The customer, John & Jason Chammas, faced the challenge of reinvigorating the stagnant sports tipping market. Their product, Rumble, needed a new mechanic to create consistent engagement and pressure, offering a compelling alternative to predictable, long-format tipping competitions. To build this platform, they partnered with the vendor, Moonward.
Moonward designed and built the Rumble application end-to-end, implementing a fast-paced, streak-based tipping system for the NRL. The solution included features like live scores, private leagues, and public leaderboards. The platform was completed in under two months and achieved a significant 9.3x organic user acquisition growth, demonstrating strong product-market fit.
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