Case Study: WessDel boosts SEO, engagement, and qualified leads with Moonstone Interactive

WessDel boosts organic search sessions 127.3% with Moonstone Interactive

The customer, WessDel, a trusted worldwide provider of high-precision manufacturing and engineering services, faced the challenge of modernizing its outdated "brochureware" website. Their goal was to elevate brand awareness, improve their online reputation, and generate qualified leads to attract new customers. To address this, they hired vendor Moonstone Interactive to build upon a new WordPress foundation site.

Moonstone Interactive implemented a comprehensive nine-month optimization strategy. This included an in-depth competitive assessment, a content and SEO strategy targeting niche industries, technical SEO enhancements, and the design of new pages and lead capture forms. The solution also involved performance upgrades to hosting and the implementation of advanced tracking. The results were significant, with mobile page speed improvements, a 127.3% increase in organic search sessions, a 64% engagement rate, and the generation of nine qualified leads in a single month, up from zero.

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