Case Study: Sydney Story Factory achieves 30% growth in recurring donors in 3 months with MoonClerk

How Sydney Story Factory Grew Its Recurring Donor Base By 30% In 3 Months With MoonClerk

Sydney Story Factory is a not-for-profit creative writing centre in Redfern serving Indigenous and marginalised young people aged 7–17. Faced with an inflexible legacy payments setup that required manual receipts and developer help to change, the organisation needed a nimble donation solution to improve donor experience and reduce administrative burden. They turned to MoonClerk to power the donation form on their website, including their regular giving program, the Sydney Story Factory Inkwells.

MoonClerk’s flexible, easy-to-edit forms and automatic receipt functionality were implemented site-wide, and MoonClerk’s support helped the team deploy and customize forms quickly. As a result, Sydney Story Factory saw a 30% increase in recurring donors within three months, streamlined donation processing, and a better donor experience that keeps supporters in control of regular giving.

Sydney Story Factory

Jayne Wasmuth

Development Manager