Case Study: Clothed in Hope grows donor base and boosts donation frequency with MoonClerk

How Clothed in Hope Uses MoonClerk To Increase Donation Frequency And Donor Base Size

Clothed in Hope, a women’s empowerment nonprofit working in Lusaka, Zambia, needed a simpler, more professional way to accept online donations and grow its monthly HOPE Club. After struggling with PayPal and Rally — whose generic buttons and rigid forms caused donor drop-off — the organization adopted MoonClerk’s payment forms to collect one-time, monthly, and campaign-specific donations.

MoonClerk provided customizable, donor-friendly forms and buttons that embed cleanly on Clothed in Hope’s site, plus an easy-to-use dashboard for staff. After switching to MoonClerk, Clothed in Hope reported a substantial increase in new donors, a growth in its monthly donor base, and more frequent donations from existing supporters, along with positive donor feedback about ease and security.

Clothed in Hope

Amy Woodell Bardi

Founder and Executive Director