Nina Ricci Filters - Customer Case Study

MoodMe has created Snapchat filters for Nina Ricci to promote their Luna Monsters perfume collection to a young audience. Users are able to generate their “Monster” selfie and share them with the #FREETHEMONSTER hastag on Instagram & Facebook. The campaign ran in 2018 from France to Russia, Mexico, Switerland & Chile and drove traffic to eTailers. MoodMe deployed a Face AR SaaS on PUIG, a Nina Ricci parent company and data center.