Mood Media
105 Case Studies
A Mood Media Case Study
QuickChek, a chain of convenience stores in the New Jersey and New York area, faced the challenge of providing individual stores with music customization while requiring corporate to maintain overall control of the content. To meet this objective, they partnered with vendor Mood Media to implement a music and messaging strategy that would reflect their brand identity.
Mood Media devised a solution using their Harmony software, which allowed store-level music selection alongside corporate oversight. The implementation also included installed sound systems and overhead messaging for promotions. As a result, QuickChek achieved its goal of giving stores freedom to select music while corporate could access, monitor, and maintain control of every device from a single login, ensuring all content met brand standards.