Case Study: Kress IGA Supermarket achieves stronger customer engagement and professional in-store messaging with Mood Media's Voice solution

Kress IGA Supermarket - Customer Case Study

Kress IGA Supermarket, the only full-service grocery in downtown Seattle, wanted to create a welcoming, professional shopping experience and find a better way to promote local items and daily specials. To achieve this, Kress partnered with Mood Media to select in‑store music, install a high‑quality sound system, and explore Mood’s Voice messaging solution for on‑site customer communications.

Mood Media delivered a turnkey solution—curated music, a robust overhead sound system, and Mood Voice Messaging that integrates announcements into the music feed with easy scheduling (for example, specific promotions between 7am and 10pm). Kress reports the Voice messages capture customer attention far more effectively than print ads, make daily promotions easy to highlight, deliver a more professional store atmosphere, and provide measurable marketing value; as a result Kress highly recommends Mood Media’s services.

Kress IGA Supermarket