Case Study: Growler USA achieves increased guest engagement and full control of taproom music with Mood Media's Mood Mix Pro and Social Mix

Growler USA - Customer Case Study

Growler USA, a busy craft‑beer taproom in downtown Austin, wanted a music-for-business solution that would express their craft spirit while giving staff full control and the ability to customize playlists anytime. They turned to Mood Media and selected Mood Mix Pro with Social Mix to deliver a curated, business-ready music experience.

Mood Media implemented Mood Mix Pro streaming from a large, fully licensed library plus the Social Mix interactive feature so guests can view and vote on upcoming tracks; playlists can be created and scheduled by day, week, hour or minute. As a result, management gained easy, granular control over the taproom soundtrack and customers became more engaged—many use the free Social Mix voting to shape the music—boosting personalization and overall guest satisfaction.

Growler USA

Louis Mejia

General Manager