Mood Media
105 Case Studies
A Mood Media Case Study
Great Lakes Ace Hardware, a family-owned hardware store in Raleigh, NC, faced a challenge with using cable TV for in-store entertainment. The solution exposed customers to competitor ads, was expensive, and staff would often change the channel. They partnered with Mood Media to find a cost-effective alternative that would enhance the customer experience and promote their own business.
Mood Media implemented its Mood TV for Ace Hardware solution, a hybrid digital signage and commercial TV system. It displayed home improvement programming and product demos within an Ace-branded screen wrap featuring news, weather, and promotions. The results were highly positive, with the owner reporting that the solution differentiated his store and captivated customers. Mood Media provided a reliable, versatile system that eliminated competitor ads and gave the store full control over its content.