Mood Media
60 Case Studies
A Mood Media Case Study
Club Fitness of Charlotte, a community-focused health club with top-tier facilities and a wide range of classes, wanted to add member value while keeping members informed, involved and engaged with the brand. To address this challenge they partnered with Mood Media and deployed the Mood WiFi solution to enhance on-site connectivity and capture member data.
Mood Media implemented Mood WiFi to enable social sign‑ins and email capture, then used the data for targeted newsletters and promotions. In an 11‑month period Club Fitness grew its social footprint with more than 4,300 new Facebook likes and check‑ins and collected 6,393 verified email addresses, significantly boosting member engagement and marketing reach.