Case Study: Bikas Drive In achieves a modern, tech‑savvy guest experience with Mood Media

Bikas Drive In - Customer Case Study

Bikas Drive In, a Greenville, SC fast‑casual chain founded by Eric Bikas that targets millennials and Gen Y customers, needed reliable drive‑thru systems and a way to modernize its dining‑room experience on a small business budget. In 2011 the owner engaged Mood Media to provide drive‑thru equipment and maintenance and to explore services that would better connect the brand with its younger clientele.

Mood Media implemented industry‑leading drive‑thru equipment and maintenance plus in‑store solutions including Klipsch sound systems with curated playlists, free Social Wi‑Fi, and four eye‑catching digital menu boards per location managed via Mood Media’s online portal with dayparted scheduling. The result is a friendlier, more efficient drive‑thru and a next‑generation dine‑in vibe that Eric Bikas says delivers convenience, cost savings, and stronger brand appeal across his locations.

Bikas Drive In

Eric Bikas

Owner and Founder