Case Study: Distinct Distillers achieves standout rum brand recognition with Mooch Creative

Distinct Distillers reaches 80,000 people in 3 months with Mooch Creative

Mooch Creative was approached by Distinct Distillers, a local distillery, with the challenge of launching a new range of fruity, pastel-colored rums. The goal was to create packaging and a campaign that would make the product stand out in a masculine-dominated market and successfully attract gin drinkers.

The solution from Mooch Creative included comprehensive branding, package design, and the development of an ecommerce website on Squarespace. They also executed a dynamic social media launch campaign. This strategy successfully built an online community, reaching over 80,000 people on Facebook and Instagram within the first three months with a paid average cost per click of just £0.25, effectively generating buzz and converting new customers.

Distinct Distillers