Case Study: Sundance Cinemas achieves a faster website and higher sales with Montana Banana

Sundance Cinemas loads nearly 12 seconds faster with Montana Banana

The customer, Sundance Cinemas, a movie theater chain, needed to drastically improve its website's load time to enhance user experience and increase online ticket sales. They engaged the vendor, Montana Banana, to perform website tuning on their site which featured online seat selection and ticket purchasing.

Montana Banana implemented several speed modifications, including minifying all Javascript and CSS files and serving most static files from multiple CDNs. These changes resulted in the website loading nearly 12 seconds faster. The vendor noted that further fine-tuning could reduce the load time to under one second, which would improve visitor retention, search engine ranking, and ultimately increase ROI through higher conversions.

Sundance Cinemas