MonsterClaw
9 Case Studies
A MonsterClaw Case Study
Naples Soap Company, a natural skincare brand, faced challenges competing against larger DTC brands in e-commerce and had minimal visibility in AI-generated search responses. Their blog lacked SEO-focused content and their product pages were not optimized. MonsterClaw was engaged to address these issues and improve their organic and AI search presence.
MonsterClaw implemented a comprehensive SEO strategy that included overhauling collection and product pages with optimized copy and metadata. They also deployed an Answer Engine Optimization (AEO) strategy, creating content structured around customer questions to earn citations in LLMs like ChatGPT and Google AI Overviews. As a result, Naples Soap Company saw a $10.5K increase in traffic value, a 64% boost in organic blog traffic, and gained visibility for 604 industry queries in AI answer engines.