Case Study: Golden Proportions Marketing achieves 100% call analysis and clearer ROI with MonkeyLearn

How Golden Proportions Marketing Analyzed Call Transcriptions to Prove ROI

Golden Proportions Marketing, a dental marketing and new business acquisitions firm, needed a faster, more consistent way to analyze the huge volume of client calls they tracked each year. Their manual process relied on part-time staff to transcribe, tag, and score only about 20% of roughly 250,000 calls annually, making it difficult to prove ROI quickly or scale analysis across dozens of clients.

MonkeyLearn provided an AI-powered text analysis solution that worked with Twilio call recordings and Rev transcripts to automate topic classification and sentiment analysis at scale. With MonkeyLearn, Golden Proportions Marketing was able to analyze 100% of client calls, surface trends and missed opportunities in real time, and deliver ROI evidence much faster and more accurately than before.

Golden Proportions Marketing