Case Study: Omnichat achieves scalable omnichannel commerce and faster search with MongoDB Atlas

Omnichat boosts conversions 3.5x with MongoDB Atlas

Omnichat, a leading omnichannel commerce solution provider, faced performance and scalability challenges with its relational database as it managed a massive and growing volume of unstructured data, including 400 million chat records. The rigid schema hindered development speed and required disruptive downtime for updates. Omnichat turned to MongoDB and its product MongoDB Atlas for a solution.

By implementing MongoDB Atlas, Omnichat gained a flexible document model that eliminated downtime for schema changes and enabled horizontal scaling. The integrated Atlas Search functionality also removed the operational complexity of a separate search engine. This solution empowered Omnichat to roll out new features and support complex marketing automation, helping a client like FILA increase its conversion rate for completed transactions by 3.5 times. MongoDB Atlas provides the foundation for Omnichat to continue leveraging data for its clients.

Omnichat