Case Study: Wolseley achieves higher ATC and CVR with Monetate personalization and social proof

Wolseley boosts ATC 30% and CVR 30% with Monetate

City Plumbing, a building and construction supplies company, worked with Monetate to implement personalization on its ecommerce site. The challenge was to increase engagement and conversion rates, moving beyond the perception that such strategies are only for traditional retail.

Using Monetate's Social Proof and Product Recommendations, City Plumbing created a more dynamic and persuasive online experience for its trade customers. The solution delivered significant results, including a 30% uplift in add-to-cart rates on desktop and a 30% uplift in conversion rates on mobile, demonstrating the measurable impact of Monetate's platform.

Wolseley