Case Study: Landmark Group achieves a 39% RPS lift with Monetate Personalization

Landmark Group Gains 39% RPS Lift with an Integrated Personalization Strategy from Monetate

Landmark Group, a multinational retail and hospitality conglomerate, sought to enhance its digital customer experience and improve the efficiency of its operations. To achieve this, they needed a single, comprehensive solution to manage personalization and testing without relying on multiple platforms, which led them to partner with Monetate and its Personalization platform.

Using Monetate Personalization, the team implemented a wide range of tactics including social proof messaging, machine learning-powered product recommendations, and countdown timers. The solution delivered significant results, including a remarkable 39% lift in revenue per session, a 4.2% increase in average order value, and a 3% uplift in conversion rate, enabling Landmark to make data-driven decisions and optimize the customer journey across all its digital channels.

Landmark Group

Omar Mohamed

Product Owner