Case Study: Paradise Theatre raises awareness and supports a $1.2M capital campaign with Monday Loves You

Paradise Theatre launches $1.2M capital campaign with Monday Loves You

The customer, Paradise Theatre, was a live theater and arts education organization in Gig Harbor, Washington, that was forced out of its space and needed to raise $1.2 million for a new building. Their challenge was modernizing their digital infrastructure to support this capital campaign. The vendor, Monday Loves You, was engaged to help with this digital overhaul.

Monday Loves You revamped the theatre's website and implemented the Salesforce NonProfit Success Pack (NPSP) as a CRM to provide a clear view of donors. They also set up an ad campaign using a $120,000 Google Grant to drive more web traffic and convert visitors into constituents. As a result of these efforts, Paradise Theatre successfully relocated to a temporary space while their fundraising campaign continues.

Paradise Theatre