Case Study: Medline helps consumers choose the right DME products with Monday Loves You

Medline launches self-guided product assessments with Monday Loves You

Medline, a major privately-held U.S. medical supplies manufacturer, faced the challenge of helping consumers navigate its wide array of durable medical equipment (DME) without needing a medical background. The vendor, Monday Loves You, addressed this through a digital strategy and UX design solution to create simplified, self-guided product assessments.

Monday Loves You developed quick, multiple-choice assessments built directly into the CMS, using everyday language to filter products based on user needs. This solution allowed consumers to easily and independently find and purchase the correct mobility aids and bath safety equipment, ensuring Medline could present the right options directly to them.

Medline