Case Study: Genpact boosts cross-team collaboration with monday.com

Genpact boosts cross-team collaboration by 40% with monday.com

Genpact, a global professional services firm, faced a significant challenge with its globally distributed marketing team's reliance on disconnected spreadsheets for managing over 24 large-scale campaigns. This lack of a central source of truth made it nearly impossible to track campaign status, leading to inefficiencies and poor visibility for stakeholders. The team needed a solution to standardize its end-to-end campaign planning and execution process.

By implementing monday.com's Work OS, Genpact's marketing team created a centralized hub for all campaign management. The solution provided enhanced visibility through timeline tracking, dashboards, and automated workflows for brief submissions, which streamlined complex processes. As a result, monday.com helped Genpact achieve a 40% improvement in cross-team collaboration, a 100% removal of spreadsheets, and a 25% decrease in email exchanges.

Genpact