Case Study: Action24 achieves always-on customer support with Momntum's Laila AI

Action24 achieves 1,800%+ ROI with Momntum

Action24, Ireland's leading provider of monitored alarm and CCTV security systems, faced the challenge of managing a rapidly growing volume of customer support and sales queries across multiple channels. Their commitment to 24/7 rapid response was creating operational pressure, with risks of delayed replies and inconsistent support quality. To address this, they partnered with Momntum to implement its AI-powered virtual team member, Laila.

The solution from Momntum involved deploying Laila to handle routine queries, provide instant support, and triage urgent issues across web chat, WhatsApp, and social media. This implementation resulted in a 1,800%+ ROI and over €50,000 in attributed revenue. Momntum's Laila achieved a 70% success rate in deflecting routine queries, which freed human agents for complex issues and ensured Action24 maintained its high customer service standards around the clock.

Action24