Case Study: Ezio Ghiringhelli centralizes product images with MomaPIX

A centralized repository for the Ghiringhelli company

Ezio Ghiringhelli, a leader in the Italian textile industry, needed a centralized repository to easily access and share product photos with clients, especially as in-person meetings and trade fairs were not possible. They partnered with vendor Momapix to implement its DAM solution to address this challenge.

The Momapix solution provided a user-friendly platform for agile image search using metadata and keywords, along with visible previews to optimize workflows. This allowed the sales force and retailers to independently access and download multimedia material 24/7, speeding up the creation of marketing materials. Momapix enabled the company to keep its global sales force aligned and efficiently serve its clients.

Ezio Ghiringhelli