Case Study: Bravestars Games scales global growth and monetization with Moloco

Bravestars Games boosts revenue 20% in two quarters with Moloco

Bravestars Games, a leading mobile game developer from Vietnam, faced the challenge of scaling global user acquisition and monetization simultaneously while stabilizing performance and improving retention across its expanding portfolio. Their inconsistent campaign performance and manual optimization processes created a bottleneck for growth, leading them to seek a technology partner. They chose to work with Moloco to address these challenges.

Moloco implemented its AI-powered platform, including the Moloco SDK for monetization and Moloco Ads for user acquisition. The SDK integration provided rich user behavior signals, allowing Moloco's AI to optimize ad performance for both revenue and acquisition campaigns. This created a synergistic growth flywheel. The results were significant: Moloco's solution drove a 2.8x quarter-over-quarter revenue uplift, enabled the company to hit its key ROI target within the first week of new campaigns, and increased average monthly install volume by 13.4x after scaling high-performing playable ads.

Bravestars Games