Case Study: De Gele Flamingo achieves ecommerce growth with Mollie

De Gele Flamingo's ecommerce success with Mollie, from pioneering start to €6.5 million annual turnover

The customer, De Gele Flamingo, was a pioneering Belgian baby products webshop that faced early challenges in convincing brands to sell through the new concept of ecommerce and in addressing customer doubts about online shopping and payments. Owner Sophie Claes needed to provide a secure and user-friendly checkout process to build trust and drive growth. She chose Mollie as her payments provider.

By implementing Mollie’s Payments and Checkout solutions, De Gele Flamingo gained an easy and user-friendly system to offer multiple payment methods, which was crucial for a smooth customer experience. This reliable setup from Mollie supported the company's growth from a small operation to a major success. The results were significant, with the business achieving a turnover of €6.5 million a year and processing 10,000 orders per month.

De Gele Flamingo

Sophie Claes

Owner