Case Study: University of North Carolina at Chapel Hill reimagines campus life with Modo Labs' Hello Heels app

University of North Carolina at Chapel Hill drives 2.5M+ page views in two months with Modo Labs

The University of North Carolina at Chapel Hill sought to modernize mobile access to campus services for its students. Their existing app, CarolinaGo, lacked the personalization, design quality, and intuitive features that students expected. To address this challenge, the university partnered with vendor Modo Labs to redesign the application.

Modo Labs implemented a redesigned app called Hello Heels, which featured a modern UI/UX and personalized features. This solution successfully established the app as the central hub for campus life. The results were significant, with the new Hello Heels app driving over 2.5 million page views within just two months of its launch.

University of North Carolina at Chapel Hill