Case Study: Matera detects 100% of churn signals with Modjo

Matera identifies best practices and gains relevance in coaching sales teams

Matera, a property management company, faced the challenge of a historically manual and reactive approach to churn risk. Many client warning signs were either undetected or identified too late, putting a notable portion of revenue at risk. Their process was non-standardized, relying on individual Account Managers' intuition rather than structured data.

To address this, Matera implemented Modjo's conversational AI to automatically detect churn signals in client conversations. The solution from Modjo identifies these signals and automatically creates follow-up tickets in HubSpot, complete with AI-generated summaries. This has enabled Matera to achieve 100% standardized churn risk detection, shift to a proactive strategy, and reduce their churn rate.

Matera

Robin Le Galès

Head of Sales