Case Study: South Central Transit Authority achieves contactless fare collection with Modeshift

South Central Transit Authority launches contactless fare collection in under 6 months with Modeshift

The South Central Transit Authority (SCTA) needed to modernize its fare collection system with a turnkey contactless solution to improve customer experience and ensure rider and staff safety during the COVID-19 pandemic. They partnered with Modeshift to implement its 360-degree mobility platform designed for account-based contactless ticketing.

Modeshift deployed a six-month pilot, equipping over 100 buses with validators and providing mobile apps and a real-time reporting platform. The results were significant, with 25% of riders adopting mobile ticketing in the previously cash-only environment and nearly 100% of overall ridership transitioning to the Modeshift system. Following a successful pilot and a competitive bid against five other vendors, SCTA awarded Modeshift a five-year contract.

South Central Transit Authority (scta)