Case Study: Texas Health Education Service expands student engagement with Modern Campus CMS

How TXHES Freshened Their Brand, Democratized Student Engagement and Expanded Their Reach Using Modern Campus Omni CMS

Texas Health Education Service (TXHES) needed a better way to manage its TXHES, JAMP, and TMDSAS websites, which were running on an antiquated Dreamweaver platform. The team struggled with tedious updates, poor workflow, and no real technical support, making it difficult to keep information accurate for students applying to advanced health profession programs in Texas. To solve these challenges, TXHES turned to Modern Campus CMS.

With Modern Campus CMS, TXHES was able to streamline updates, use global edits across large sites, enable multiple content contributors, and get dedicated higher-ed support from Modern Campus. The results were significant: TMDSAS saw a 46% increase in new visitors, TXHES and JAMP achieved a 900% increase in average session duration, and page views across the sites rose 61%. TXHES also improved student engagement, expanded its reach to underserved students, and positioned its websites for future growth.

Texas Health Education Service

Enrique Jasso, Jr.

Associate Director