Case Study: PeerNova achieves a Data Cloud POC in 21 days with Modelit

PeerNova achieves Data Cloud POC in 21 days with Modelit

PeerNova, a decision-science company, faced challenges with data siloed across Salesforce Sales Cloud, Service Cloud, and HubSpot, which hindered their ability to gain a complete view of business relationships. They partnered with vendor Modelit to evaluate the cost/benefit of consolidating on Salesforce using a Data Cloud Quick Start service, aiming to unify their data with strict security protections.

Modelit implemented a 21-day Data Cloud proof of concept, building a custom API connector to securely ingest HubSpot data. This solution quantified the customer engagement disconnect and its associated manual effort, validating the business value of migrating to Salesforce Marketing Cloud Account Engagement. The project was completed cost-effectively within budget using free credits, proving Data Cloud's viability for securely unifying data from disparate sources.

PeerNova