Case Study: Cash App achieves a 30% boost in data-team productivity and faster experimentation with Mode

Cash App accelerates product innovation

Cash App, the peer-to-peer mobile payments app, struggled to run the fast, iterative experiments its product teams needed because legacy BI tools were slow and cumbersome. Data Science Lead Neil Chainani found analysts spending minutes waiting on queries and hours assembling reports—work that slowed decision-making and hampered continuous product innovation.

To fix this, Cash App built an experimentation platform on Mode, using parameterized queries and the Mode Explorer to let product teams run hundreds of experiments quickly and customize reports on demand. The change boosted data-team productivity by about 30%, enabled dozens of data scientists to focus on deeper analysis, and put live, repeatable analyses in the hands of product users to accelerate data-driven product innovation.

Cash App

Neil Chainani

Data Science Lead