Case Study: Healthy Paws Pet Insurance makes pet parenting easier with Moby’s Buddy virtual assistant

Healthy Paws Pet Insurance launches Buddy app with Moby, Inc.

The customer, Healthy Paws Pet Insurance, a pet insurance company aiming to lead through technology, partnered with the vendor Moby, Inc. to conceptualize a better mobile experience for pet parents, moving beyond traditional claim forms.

Moby developed Buddy, a sophisticated virtual pet assistant app combining advanced chat AI with a feature-rich mobile platform. The solution allowed natural, context-aware interactions for managing pet care and insurance tasks. As a result, the collaboration was so successful it evolved into a broader social pet parenting app called Scritch, with Buddy's core features and design living on in the new platform.

Healthy Paws Pet Insurance