Case Study: Indorse builds a distinctive skills platform brand with Moby Digg

Indorse creates a generative skills identity with Moby Digg

Indorse, a blockchain-based skills verification platform, approached the digital design agency Moby Digg with a challenge. They needed to create a strong, recognizable corporate identity that could also adapt to and highlight the unique individuality of each user on their platform.

Moby Digg developed a branding system constructed from basic geometric shapes, which formed an abstraction of the Indorse logo. This system was used as a mask for user photos, interweaving human elements with patterns to bring different personalities into focus. The outcome was a distinctive and flexible visual identity that emphasizes the real person behind each skillset. Moby Digg also created a generative tool that allows users to access individual patterns that change as they add and validate new skills.

Indorse