Moburst
80 Case Studies
A Moburst Case Study
Titanbet, a sports betting app, faced a challenge with its discoverability in the App Store. As a new app with no prior App Store Optimization (ASO) actions, it was not ranked for vital keywords, which negatively impacted its ability to be found by potential users. The vendor, Moburst, was engaged to improve its search performance and conversion rates.
Moburst implemented a two-phase solution involving thorough keyword research to identify high-value terms and a complete enhancement of the app's store page creative content. This strategy resulted in Titanbet climbing to the number one position for ten selected keywords. The vendor's work led to a 3900% increase in keyword traffic and a 60% improvement in the average daily organic download rate.