Case Study: Wisconsin Lutheran College boosts sports attendance and fan engagement with Moblico

WLC Boosts Sports Attendance with New Mobile Program

Wisconsin Lutheran College needed a better way to strengthen support, attendance, and engagement at sporting events, but had no active mobile program in place. To solve this, the college partnered with Moblico to create a new fan reward experience for athletic supporters.

Moblico built the WLC Warriors Mobile App as a custom engagement, loyalty, and monetization program with QR code scanning, short codes, location-based communications, points, and rewards. The app helped boost fan participation, gave the college detailed ROI and analytics to improve marketing decisions, and became so successful that WLC is expanding it into a campus-wide initiative.

Wisconsin Lutheran College

Bill Curtis

Director of Athletic Development