Moblico
17 Case Studies
Case Study: San Francisco 49ers achieve better fan engagement with Moblico
A Moblico Case Study
San Francisco 49ers Score Touchdown with Fan Loyalty App
The San Francisco 49ers wanted a new way to connect with fans and enhance the live game experience inside the stadium. They partnered with Moblico to create a free in-game promotion app for Android and iPhone that used text messaging to engage fans during games.
Moblico implemented interactive text-based promotions such as trivia, surveys, and voting, with prizes for winners and sponsor branding built into the messages. The result was better fan engagement, direct sponsor tracking, and improved ROI for sponsors, while giving the 49ers a trackable way to build one-to-one relationships with fans.
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